Salesforce is the world’s leading CRM (customer relationship management) software, with a 20 percent market share. The Salesforce CRM software is chock-full of features for business intelligence (BI) and analytics so that you can capture hidden insights and make smarter, data-driven decisions. The traditional ETL (extract, transform, load) process extracts data from one or more sources and then deposits it into a centralized data repository.

The data lakehouse is a promising new technology that combines aspects of data warehouses and data lakes.

Amazon Redshift is one of the most prominent data warehousing leaders across companies of all industries and sizes, providing applications in analytics, reporting, business intelligence, etc. Using Amazon redshift will allow you to retrieve, compare, and evaluate large amounts of data in multiple-stage operations to deliver the desired outcome.