You might think that each marketer uniquely implements their landing page. However, there is a formula for landing page optimization, and following best practices will get you a healthy conversion rate. Even if you want a one-of-a-kind landing page, using tried-and-true principles will improve your results.

Software prototyping is a commonly known term that carries with it various myths. If we remove all misconceptions and present a simple definition, a software prototype is merely a base product that closely resembles the appearance and functionality of the final software product. However, this is not the case with all types of prototypes. First, you have high-fidelity (HiFi) prototypes that represent the same functionality as the final software in the truest sense.

The Agile methodology has benefited software development for many years, enabling collaboration through an iterative process that speeds time-to-market and normally results in higher quality applications. But what is the Agile software development methodology? While it’s likely that most readers are already familiar with Agile, others may just be starting out in their development careers.