Which Customer Integrations Actually Drive Revenue in Real Estate Platforms?
Ask a PropTech team how many systems their platform connects to and you’ll usually get a number they’re a little proud of. A typical platform ties into an MLS feed, a couple of CRMs, a payments provider, an e-signature vendor, and a scatter of data sources, yet it still converts and retains about the way it did a year ago. So the question worth asking about real estate platform integrations isn’t how many you can support.