Systems | Development | Analytics | API | Testing

August 2021

Using Automated Model Management for CPG Trade Success

CPG executives invest billions of dollars in trade and consumer promotion investments every year, spending as much as 15-20% of their total annual revenues on these initiatives. However, studies show that less than 72% of these promotions don’t break even and 59% of them fail. Despite these troubling statistics, most CPG organizations continue to design and execute essentially the same promotions year after year with negligible hope of obtaining sustained ROI.

All That Hype: Iguazio Listed in 5 Gartner Hype Cycles for 2021

We are proud to announce that Iguazio has been named a sample vendor in five 2021 Gartner Hype Cycles, including the Hype Cycle for Data Science and Machine Learning, the Hype Cycle for Artificial intelligence, Analytics and Business Intelligence, Infrastructure Strategies and Hybrid Infrastructure Services, alongside industry leaders such as Google, IBM and Microsoft (who are also close partners of ours).