Because of the COVID-19 global pandemic, almost every industry is experiencing volatility, risks and changes to buying behavior. Nevertheless, in crisis often comes opportunity and a forcing factor for businesses to redefine themselves. Those looking to innovate after (or even during) this crisis should focus on two key concepts — data monetization and data modernization.

How large is your Hadoop data lake? 500 terabytes? A petabyte? Even more? And it is certainly growing, bit by bit, day after day. What began as inexpensive big data infrastructure now demands ever more expenditures on storage and servers while becoming increasingly unwieldy and expensive to manage. Such rapacity makes it ever harder to realize a proper return on investment from that Hadoop infrastructure.