Systems | Development | Analytics | API | Testing

On March 3, 2025, we released version 25.03 of our product analytics platform, delivering a focused set of updates that refine how we handle data, improve our user interface, and expand compatibility with cutting-edge technologies. While our major new functionality—Journeys and Content Builder—was already introduced in a separate article (read it here), this release brings additional enhancements worth exploring.

If you are on the verge of launching a new app or service that involves the collection of children’s data, you might have missed one essential consideration: securing your COPPA compliance. If so, we recommend you immediately stop collecting and sharing children's data. Service providers not following the Children’s Online Privacy Protection Act (COPPA) rules will face major monetary and legal repercussions.

Today, we are thrilled to unveil what our CEO Onur Alp Soner calls "not just a new version, but a new path forward" for Countly. As a leading digital analytics platform, we’re launching our most significant release to date, featuring two transformative tools—Journeys and Content Builder—crafted to redefine how you engage and personalize experiences for your customers. ‍