Countly

London, UK
2013
  |  By Nadia Benslimane
In certain sectors, data is not just valuable—it's SACRED. This is especially true in healthcare, where the stakes are incredibly high and the need for precise measures is paramount. In the healthcare sector, data is not just any asset; it's a highly sensitive compilation of patient information that demands the highest levels of privacy, security, and accessibility.
  |  By Nadia Benslimane
On Wednesday, February 21st, we hosted a live event on Discord, highlighting Countly's significant developments from 2023 to this day. Led by Onur, our CEO, the session offered an insider look at Countly's journey and unveiled our newest offering: Countly Flex. The webinar was about 36 minutes long. You can watch the recording here, but if you’re in a rush, here is all you need to know.
  |  By Anna Sosina
‍For almost a decade now, Countly has been extendable through the plugin system. But it also had its cost. In this article, we will explore how it worked before, what the limitations were, and what we did to improve the situation.
  |  By Nadia Benslimane
Imagine having the keys to a vault where every piece of data about your business is stored—not just any vault, but one that you built, control, and customize according to your precise specifications! This is the empowering reality of self-hosted analytics. It's like being the captain of your ship, navigating through the vast ocean of digital information with the confidence that comes from knowing every inch of your vessel.
  |  By Nadia Benslimane
This year, our fully remote team turned every corner of the world into an office. Zoom calls? More like daily digital adventures, where we navigated projects in our home-office havens (extra points for the coolest virtual backgrounds and accidentally matching outfits). Coffee catch-ups took a global twist, with us sipping our favorite brews in different time zones – talk about a 24/7 café vibe!
  |  By Nadia Benslimane
In the realm of product analytics, crash analytics plays a pivotal role in shaping a robust and user-friendly software environment. This comprehensive guide explores the significance of crash analytics within product analytics, highlighting its impact on user experience and product development.
  |  By Anna Sosina
Recently we introduced one breaking change in how user information is exported from Countly, and we wanted to explain why such change was made and what to do to keep your plugins supported. But before we dive into why's, let's first reiterate the "what" part.
  |  By Nadia Benslimane
Event tracking is a critical component of product analytics, providing deep insights into how users interact with your product. It involves monitoring and analyzing specific actions (events) taken by users within your application or website. These insights are pivotal for enhancing user experience, improving product features, and driving growth.
  |  By Nadia Benslimane
In the dynamic world of product development and management, the role of a Product Analyst has become increasingly pivotal. These professionals are at the forefront of deciphering market trends, customer behaviors, and product performance through data analysis. Their insights play a crucial role in shaping product strategies, ensuring that products not only meet current market demands but also anticipate future trends.
  |  By Nadia Benslimane
In an era defined by rapid technological advancements and increasing consumer expectations, the automotive industry faces unprecedented challenges and opportunities. Vehicle manufacturers must constantly innovate to remain competitive, and one indispensable tool in their arsenal is product analytics. This article explores compelling reasons why product analytics is essential for the automotive sector and suggests some additional considerations. So let's dive in!
  |  By Countly

Recording of the Countly Webinar - 2023 and Beyond, which was held on 21 February 2024, in the Countly Community Discord (https://discord.gg/countly)

  |  By Countly
Performance Monitoring provides you a deeper understanding of your app performance (Android, web and iOS) and lets you optimize its performance. The Performance Monitoring SDK collects data from your application and the Countly dashboard visualizes this data so that you can review and analyze your applications performance. With this tool you can find performance issues within your application and fix them for better user experience.
  |  By Countly
A cohort is a group of users that share certain event together for a certain period of time (for example: users who make payment for the first time in the last 30 days, or added 7 friends in the last week). In other words, a cohort is a group of people with similar behavioural characteristics. Cohorts let you group your users based on their actions, such as who performed add to cart event in the last 7 days but didn’t perform checkout event. List of users who belong in a cohort is automatically kept up-to-date, and you can segment funnels, retention, user profiles, flows and drill data based on cohorts you create.
  |  By Countly
Funnels are used to track the goal completion rates of a step by step path inside your application. These goals (steps) are defined as custom events in Countly and you don't need any extra/new API calls if you have already been using custom events. Countly Drill is advanced segmentation feature, available with Enterprise Edition. Drill can be very powerful when it comes to understanding segmented data. This video provides more information and shows how to use Countly Funnels and Drill.
  |  By Countly
This video shows main functionalities of Countly Enterprise Edition, which allows product owners, marketing managers and devops team to focus on the perfect product.
  |  By Countly
A/B Testing plugin lets you experiment with different variants of your remote configuration variables to find the best performing variant based on your goals. You can then roll-out the winning variant to all your users. You can take advantage of all your default/custom user properties and user actions (such as sessions, views, custom events etc.) while building the target audience for your experiment.
  |  By Countly
Countly Remote Config (also known as Feature Flags) is a way to change appearance and behavior of your application, without any publication and update to your mobile or web application.
  |  By Countly
Countly dashboards allow you add as many dashboards as you want, and share with your colleagues. It gives you a clear picture of how you’re doing with your key projects.
  |  By Countly
This video shows how to use custom events to get more insights from customers. Custom events are available for mobile analytics, web analytics & desktop analytics, and provides you detailed information about what end users are doing inside your application.

Countly is the best analytics platform to understand and enhance customer journeys in web, desktop and mobile applications. We securely process billions of data points every day in the cloud and on-premises in order to help companies across the globe grow their business.

Countly is an enterprise grade analytics and marketing platform for mobile, web, desktop and IoT applications with a focus on data liberation and security. Countly is available in two different editions - self hosted or private cloud Enterprise Edition with premium plugins and customisable SLA, and Community Edition with basic plugins and a free-to-use non-commercial license.

Secure and extensible product analytics:

  • On-prem or private cloud: Countly can be installed on-premises or in a secure private cloud setting in any geography your business needs. With either option you retain 100% ownership of collected data and will have direct access to granular, raw product analytics data.
  • Extensible via plugins: Our customers create their own plugins to add specific analytics and marketing capabilities they need in Countly for their web, desktop, IoT and mobile apps. Finally, an analytics platform that fits your business requirements and eliminates the need to decide between build vs buy.
  • A single dashboard: Countly comes packed with powerful plugins such as user profiles, push notifications, crash analytics and attribution. You don't need to use 10 different products anymore and will have access to all the tools you need from a single secure dashboard.

It's time to understand and enhance your customer journey.