In an era dominated by mobile apps, desktop applications remain vital across numerous industries. From gaming to enterprise solutions, tracking desktop app performance, user behavior, and feedback is crucial. While mobile tracking is a well-established practice, companies also need to pay more attention to the importance of desktop tracking. Despite the importance of desktop applications, many analytics platforms remain heavily focused on mobile tracking.

2024 has been a year of intense development for the Countly SDKs, with numerous major and minor releases making it easy to lose track of all the changes (which more than justifies our self-proclaimed title, SDKshians). If you're looking to understand the core themes behind the recent developments without sifting through countless GitHub release notes, this article is for you.

For historical reasons, we have been using dynamic collection creation. This means that each new event creates a new collection in the database. While this provides some benefits, such as managing permissions on the collection level, it also has many downsides. And because we wanted to future-proof Countly, we decided to make this step and change the model, which will potentially allow us to do more in the future.

Today more than ever before, businesses must navigate a complex landscape of regulations to ensure they are compliant with various personal data protection laws. From the General Data Protection Regulation (GDPR) in Europe to the California Consumer Privacy Act (CCPA) in the United States, and the Personal Data Protection Law (PDPL) in Saudi Arabia, these regulations set the standards for how businesses collect, store, and process personal data.

Digitalization, as we’re talking about in this article, refers to the strategic use of digital technologies and analytics to shift customer interactions from physical locations to digital platforms like apps and online services.

Being inundated with tools and platforms to track, analyze, and optimize your products can be extremely overwhelming, and most of the time, you just get lost in the process of managing all the tools, without really achieving anything actionable. While having access to specialized tools can be beneficial, managing multiple analytics solutions can become counterproductive.

As you read this article, chances are your internet-connected smartphone is right beside you, your most-used daily device. This widespread use of smartphones we’re witnessing today, along with the explosion of IoT devices and high-speed networks, presents telecom companies with unprecedented challenges in managing customer experience and technical operations. The massive influx of data demands sophisticated analytics, but Countly is up for the challenge.

Countly 24.05 is here, bringing many updates and enhancements to your favorite product analytics platform. In this article, we'll cover some of the most significant changes, including the introduction of Profile Groups, the revamped Alerts 2.0, redesigned Feedback Widgets, a strategic new Data Populator, and Date Picker Presets. Prefer watching instead of reading? Watch our YouTube video Countly 24.05.

This article is part of a mini-series showcasing how Countly serves various industries. If you're interested in exploring product analytics from different market perspectives, these articles might be helpful: This isn't our first discussion about the crypto market in relation to product analytics and data privacy. While we’ve previously explored topics like NPS and crash analytics, in this article, we'll take a more comprehensive approach, addressing the following questions.

It's hardly groundbreaking to mention the importance of data privacy in the digital world and in business…it's a topic we've previously explored. However, acknowledging its significance is one thing, implementing actionable steps is another. This realization is the inspiration behind this article. There’s no need for you to jot anything down or replicate the checklist, as we’ve prepared a downloadable gated version ready at the conclusion of this article. So let’s get into it.