When building modern software architectures there can be many moving parts that while adding to the flexibility of software, can also make them more complex than ever before. With software now being built in smaller, more discrete components, issues can occur at many different layers across the stack, making them more difficult to track down.

In order to optimize results, marketing professionals inside high-performing organizations are embracing new technology, tools and data more than ever before. The technological innovations in the martech domain are booming globally and helping digital marketers achieve their digital campaign and lead-generation goals.

In order to optimize results, marketing professionals inside high-performing organizations are embracing new technology, tools and data more than ever before. The technological innovations in the martech domain are booming globally and helping digital marketers achieve their digital campaign and lead-generation goals.