There continues to be an incredible amount of interest in the topic of Big Data. It has transcended from a trend to being simply part of the current IT lexicon. For some organizations, its use has already become an operational reality; providing unprecedented ability to store and analyze large volumes of disparate data that are critical to the organization's competitive success. It has enabled people to identify new opportunities and solve problems they haven't been able to solve before.

For other organizations, Big Data is still something that needs to be better understood in terms of its relevance to a company's current and future business needs. This paper reviews how data flows from source to analysis and then discusses how the Qlik data analytics platform can help companies gain the most leverage from a Big Data implementation by easing access and making Big Data both relevant and in-context for the organization's business users.