Salesforce is an excellent CRM tool with many features to help you manage your business' workflows. Heroku is a cloud platform that enables developers to build, run and operate great apps. Whether you’re running a small business or managing 1,000 employees, either of these tools can be beneficial for your organization. Here are some ways to get started with Salesforce and Heroku.

ETL is an acronym for Extract, Transform and Load. It refers to a process of extracting data from one system and transforming it so that it can be loaded into another system. It is the process that lets businesses amass large amounts of data in data warehouses that they can use for business operations. Reverse ETL is a term used when the data is pushed from the warehouse to the CRM. This process seems simple, but there are many pitfalls that can come up during this phase.

If you’re integrating Stripe and Salesforce to help power your business transactions and interactions, you can connect them via a secure ETL service. You get access to real-time information and data to help improve insights and power decisions. Using a top ETL service with little to no code API options makes integrating information fast and easy. You get more possibilities and can share vital information with internal teams to increase business potential.

As technology continues to evolve and consume our daily lives, more consumers than ever before are turning to eCommerce options. Of course, one of the largest eCommerce platforms in the world is Shopify. While the Shopify platform has a lot to offer businesses, managing your Shopify store’s data alone can be quite challenging. The good news is that you don’t have to take on the complexities of data management alone.

Salesforce is the world’s leading CRM (customer relationship management) software, with a 20 percent market share. The Salesforce CRM software is chock-full of features for business intelligence (BI) and analytics so that you can capture hidden insights and make smarter, data-driven decisions. The traditional ETL (extract, transform, load) process extracts data from one or more sources and then deposits it into a centralized data repository.

Over the last two decades, the Salesforce platform has been transforming how organizations handle customer relationship management. Through the platform’s innovation, countless organizations have been able to gain an edge over their competitors when it comes to increased communication and improved customer relationships. Salesforce offers many benefits to organizations and is very user-friendly.

When using Heroku, it is common practice to transfer or back up data to external locations. While there are many steps in this process, creating an efficient pipeline is relatively simple once you understand all the moving parts. In this article, we show you how to migrate data from Heroku to Amazon S3. In this particular case, we will be connecting and transferring Salesforce data.

Change data capture (CDC) is an essential feature to make modern data integration workflows faster and more efficient. By identifying which data sources have changed since you last extracted the information, CDC allows your data pipelines to only ingest the information they need. Rather than continuously polling an API, you can seamlessly perform data replication and integration.

As the world’s number one CRM provider, Salesforce has been transforming customer relationship management for the last two decades across various e-commerce platforms and e-commerce websites. From increased communication to improved customer relationships to better business plans, the Salesforce platform has helped countless organizations move a step above their competitors.