Earlier this year at Snowflake Summit, we announced the public launch of the Snowflake Performance Index (SPI), an aggregate index for measuring real-world improvements in Snowflake performance experienced by customers over time. In this post, we provide our biannual update to showcase the latest improvements.

In an iconic Top Gun scene, Charlie tells Maverick that a maneuver is impossible. Maverick replies, “The data on the MIG is inaccurate.” In the more recent sequel, despite his extensive, firsthand knowledge, Maverick is told “the future’s coming and you’re not in it.” While flying may be more automated now, the importance of accurate and diverse data for aviation safety remains — and is likely even more critical.

Generative AI tops every list of major financial services trends for 2024. And it’s no wonder — this new technology has the potential to revolutionize the industry by augmenting the value of employee work, driving organizational efficiencies, providing personalized customer experiences, and uncovering new insights from vast amounts of data.

It’s not hyperbole to say that generative AI (gen AI) is radically transforming the advertising, media and entertainment industry. There has been widespread excitement about the potential of gen AI to open brand-new creative opportunities and unlock unprecedented efficiencies. At the same time, there has been understandable concern about issues such as inherent bias, deep fakes and the impact of gen AI on jobs.

Today, we’re excited to announce the general availability of the Snowflake Native App Framework on AWS and Azure! We’ve seen incredible momentum around Snowflake Native Apps. More than 90 Snowflake Native Apps are currently available in Snowflake Marketplace. You can purchase, install and run Snowflake Native Apps—ranging from connectors to clean rooms—directly in your Snowflake account.

In the buildup to this week’s World Economic Forum Annual Meeting in Davos, Switzerland, the talk of polycrisis becoming permacrisis painted a picture of impending doom. These terms have been used to describe the global condition today, citing the “cascading and connected crises” triggered by war and geopolitics, economic uncertainty, and environmental concerns, and their persistence.

Imagine seamlessly integrating your Google Analytics data with Snowflake, allowing you to combine it effortlessly with other key sources like CRM, ERP, social media metrics, email campaign data, and whatever data sources compose the full scope of your data estate. The good news is that it’s possible with the native Snowflake Connector for Google Analytics, now available in public preview.

A key benefit of the Snowflake Data Cloud is the elimination of data silos. Fundamental to this outcome is the ability of customers to operate and collaborate globally. To support this, the Data Cloud was designed to provide customers with the same product experience—including security and governance capabilities — across multiple cloud regions with the three major cloud providers: AWS, Azure, and Google Cloud.

This year may be the most innovative on record. Recent advances in AI are beginning to transform how we live and work. And the potential impacts of artificial intelligence (AI) on the healthcare and life sciences industries are expected to be far-reaching. It’s essential for organizations to leverage vast amounts of structured and unstructured data for effective generative AI (gen AI) solutions that deliver a clear return on investment.

Governments collect more data than any other type of entity on the planet, yet their ability to use data to serve citizens more effectively has always been limited. Regulatory compliance, budgetary constraints, reliance on legacy systems and internal resistance to change all play a role. That’s why when it comes to adopting new technologies, public agencies tend to lag behind the private sector by 18 to 24 months—and often longer.