We’ve all heard the war stories born out of wrong data: These stories don’t just make you and your company look like fools, they also cause great economic damages. And the more your enterprise relies on data, the greater the potential for harm. Here, we take a look at what data quality is and how the entire data quality management process can be improved.

On average, data-driven companies grow more than 30% every year. Because of the competitive advantage that data confers to incumbents who are capable of extracting value from it, it has been called the new oil. Companies are tapping into this well of resources because of the advantages that it has to offer: But using data to run your operations poses its own set of challenges.

Data architecture is a hot topic right now. And rightfully so. Technological advances bring out a myriad of new solutions that go beyond the traditional relational databases and data warehouses. They enable companies to accelerate their entire data pipeline (or at least remove painful bottlenecks) and shorten the analytic cycles. The portfolio of data assets managed by companies is also growing.

Over the past few months, we’ve been considering how to create a platform that’s accessible to everyone. With that said, we’re happy to announce that you can now use Keboola Connection for free! No contract, no talking to our (albeit incredibly lovely) sales team - just jump in and start building.