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An expert's perspective on fintech trends and digital transformation across finance and banking

Following up on our fintech mobile report insights and our interview on EMEA banking trends, we delved deep again to discover what future disruptions are on the horizon of the finance and banking industry — from innovative challenger banks to companies like Google.

Do chatbots and voice assistants make mobile shopping more expansive?

E-commerce is on a steep rise with 95% of purchases expected to be made online by 2040, and mobile shopping responsible for a 500bn average year-on-year growth since 2017. AI-enabled agents can differentiate your mobile strategy while elevating your conversion rates and the customer journey.

How augmented reality improves conversions and engagement in mobile shopping apps

COVID-19 caused a significant shift in consumer sentiment; making mobile shopping ever so popular — and digital brand engagement a competitive necessity. With an increasingly noisy online marketplace and physical stores losing traction, it’s time to adopt immersive consumer tech to attract new shoppers, revenue, and brand recognition.