NetSuite is an enterprise resource planning (ERP) business management platform part of the Oracle enterprise software ecosystem. Although it's primarily intended for small and medium-sized businesses, organizations of all sizes and industries have successfully used NetSuite to balance their checkbooks, manage inventory, bill and invoice customers, and more.

Integration is a very important part of the business world, but integrating different functions can be difficult for those without a technical background. This article lists the top API integrations that can help you integrate your systems and make your experience as easy and hassle-free as possible.

Gartner predicts that by 2023, organizations that promote data sharing will outperform their peers on most business value metrics. According to Debra Logan, Gartner’s Research Vice President, “Data sharing is the way to optimize higher quality data and more robust data and analytics to solve business challenges and goals.” Given these numbers, it is clear that businesses will need to embrace application software integration as a core business strategy.

MongoDB vs DynamoDB: How do you choose between them? Whether you are a two-man team bootstrapping a proof of concept or an established one battling with high throughput and heavy load; this post can serve as a guidepost in your decision process. Before going into the details, a brief history lesson on how these technologies emerged is pertinent; you must understand the optimal conditions for running these systems and how they operate in the wild before making an informed choice.

According to Gartner, leading organizations in every industry are wielding data and analytics as competitive weapons. Companies that leverage data as a competitive differentiator will stand the best chance of acting faster on opportunities and responding to threats in a competitive marketplace. The problem is that most companies aren’t aware of the value of their data. As a result, they aren’t leveraging the full potential of their data to make informed decisions.

Sometime in 2019, Netflix cracked a conundrum that stumped them for years. The company had so much data about its content and subscribers, it had to sync multiple heterogeneous data stores like MySQL and Elasticsearch continuously, which brought seriously stressful challenges like dual writes and distributed transactions. So Netflix created its own CDC tool that processes captured log events in sequence and takes dumps for specific tables and primary keys of tables. Problem sorted. Case closed.

Imagine this: less than half an organization’s structured data is used in decision-making. Think of the missed opportunities for customer acquisition and revenue by not taking advantage of that information. According to an IBM study, 87 percent of CEOs regard data as a strategic asset. So why then are companies not harnessing the power of this information?

Reverse ETL is a data integration technology that offers a wonderful way to enable solutions for making various stored data more actionable and usable. This process is especially helpful for enterprise business operation tools that help teams execute processes and meet goals more effectively. The idea is to use clean and accurate data to enhance various SaaS platforms and business management tools to enhance processes.

REST API provides a solution for communicating easily with various apps, platforms, and web services. This tool allows the user to communicate and execute actions universally with various languages and more. Companies implementing REST API stand to gain a better experience and create more flexibility when using ERPs, CRMs, and more like Salesforce. When users connect to Salesforce with a REST API, they get more flexibility and options that make the process more actionable and streamlined.

Intercom bills itself as a “conversational relationship platform,” helping businesses connect with their audiences primarily through live chat, as well as email and chatbots. The Intercom platform offers functionality including engagement and onboarding for new customers, support for existing customers, and marketing for potential customers on the fence.