Transformation is a word that isn’t commonly favored by the product community. Why? Because transformation programs rarely allow product teams to autonomously decide how they will achieve their mission. Transformation programs also incur significant costs. According to CIO Magazine, global spending on digital transformation technologies and services was US$1.3 trillion in 2020, of which 70% of that spend is wasted. That is approximately $900 billion.

The amount of money invested in “Transformation Programs” is staggering. In the past 20 years we have seen Digital and Agile Transformation Programs grow and swell to $1.3 trillion dollars in 2020 alone. According to the HBR, 70% of that spend is wasted. Many companies miss a key component in their Transformation Program. How will a Product-Led Transformation be different?