We asked 70+ marketers to weigh in on the most important blog KPIs. They shared 28 different KPIs that help you measure progress toward all of your goals.
Even though some have (falsely) predicted that the rise of social media would mean the end for blogs — blogging is still very alive and kicking: according to Ahrefs, about 22,000 people in the US search Google for “How to start a blog” each month. Still, blogging has changed quite a bit in the last decade and it requires more forethought and planning than it did in the days you could simply throw up a basic website, write whatever you wanted, and still get a decent amount of traffic.
With so many metrics to track and dimensions to filter them by, what are the most useful reports to run in Google Analytics? Nearly 50 marketers weigh in.
Is your landing page bounce rate too high? You might be missing the bigger picture. Learn how to differentiate a good landing page bounce rate from one that needs fixing.
Almost 40% of SEOs don’t have a budget for link building. In this guide, 80+ experts share how they build free backlinks to maximize their small (or lack of) budget.
Want to switch to GA4 but still have concerns about the platform? You’re not alone. We’ve talked to 40+ marketers about their most common concerns and how to overcome them.