This month's edition of the Snow Report features insights from venture capitalists on starting an AI business in 2025. It also includes new product announcements, such as the integration of Anthropic's Claude 3.5 Sonnet into Cortex AI, as well customer stories, technical tips, and info on upcoming events.

In this segment of Truck Talk, we catch up with Justin Grimme, Manager of Business Intelligence at Shane Company. He stepped into the Snow Mobile to talk about the low cost of transitioning to Snowflake and the many cost- and time-saving benefits his company has realized since making that transition.

In this video, we dive into Projection and Aggregation Policies in Snowflake, two powerful features that help you manage and secure sensitive data while unlocking new use cases. What are Projection and Aggregation Policies? Projection Policies define whether a column can be included in the output of a SQL query. Aggregation Policies enforce that queries against aggregation-constrained tables must group data into minimum-sized chunks to prevent the return of individual records, helping protect privacy.

Snowflake provides for seamless handling of geospatial data, making it easier to work with location-based information directly in your data platform. In this video, we explore Snowflake’s native support for geospatial data, which allows you to store, process, and analyze spatial information at scale. Geospatial data is important because everything happens somewhere. By breaking down silos and combining spatial and non-spatial data, Snowflake empowers you to uncover valuable insights across a wide range of use cases —from mapping to location analytics to geospatial trends.

Snowflake Data Clean Rooms empower organizations to collaborate on data in a privacy-conscious way directly within Snowflake. With an intuitive interface and a focus on simplifying secure data sharing, Snowflake Data Clean Rooms enables businesses to build and use clean rooms seamlessly, leveraging Snowflake’s powerful data platform. This solution eliminates unnecessary complexity and additional access fees, ensuring organizations can focus on deriving insights while maintaining data privacy. Learn more about how Snowflake Data Clean Rooms support privacy-preserving collaboration in this blog.

AI and technology are reshaping the world we live and work in every day. It’s imperative that we equip people with the tools and skills they need to succeed in this rapidly changing landscape. In this video, Snowflake CEO Sridhar Ramaswamy announces a new company initiative to tackle the challenge. Called "One Million Minds + One Platform," its goal is to train and certify one million students and professionals in data and AI by 2029 and 100,000 users on the Snowflake AI Data Cloud by 2027.

In this video, we explore Network and Authentication Policies in Snowflake. These are account-level rules that control who can successfully connect to your Snowflake environment. Network Policies define allowed sources, determining which IP ranges can access your Snowflake account. Authentication Policies control access by enforcing Single Sign-On (SSO) authentication and other rules for secure logins.

This month's edition of Snow Report provides details on upcoming must-attend events, such as AI & Data Predictions 2025, Startup Demo Day, and Gen AI Day. The newsletter also contains some important product announcements, a list of recommended resources, and details about the launch of this year's Startup Challenge.

Snowflake is heading to Davos, Switzerland in January to the World Economic Forum 2025, carrying with it its message about the End Data Disparity initiative and its knowledge of how AI is revolutionizing all that can be accomplished with data. Stay tuned for "Data Cloud Now's" upcoming coverage of the event and its conversations with industry leaders. The Forum runs from January 20 to 24.

What's going to happen in AI in 2025? Read December's edition of the Snow Report to get the predictions from top data AI experts. Also in this issue, a demo video on how to get started with Snowflake Notebooks (now in GA), info about Open Catalog, news about updates to Hybrid Tables and the Native App Framework, and much more!