Most business owners nowadays are not even aware if their website is reaching the potential customers or not. And believe us when we say this, not having an effective outreach is the same as not having a website. In today’s constantly evolving internet spectrum, if you own a website and intend to drive business through it, Search Engine Optimization (SEO) is imperative for you.

Business owners like to focus on providing the best product or service for the clients. Keeping track of expense accounts, chasing invoices, and making sure the paperwork is all there come tax time is the last thing on their mind. Larger companies can usually afford to have a specialist on staff that can keep track of these financial processes, but that will be a luxury for most.

In 2019, Google has rolled out lots of updates out of which March 2019 Core Update, June Core Update, September Search Reviews update, and BERT were the major ones. BERT update was intended to better understand long-tail and conversational search queries while June Core Update impacted the websites that failed to implement E-A-T (Expertise, Authority, and Trust) Guidelines. On September 16, 2019, Google released a new algorithmic update to review (crawl and index) review snippets/search results.

Hadoop ecosystem now serves as a comfortable home to Big Data now, and the Hadoop data stores now have a greater acceptance across the world by programmers, developers, data scientists, and database management experts. These ecosystems are as convenient as the data storages; however, the inherent reporting system of Hadoop poses a few challenges for the users to overcome.

You can evaluate the effectiveness of an advertising campaign as a whole. But in order to optimize it on an ongoing basis and get the most out of its budget, you need detailed data on the effectiveness of individual channels, creations, and locations. This is what UTM tags (or UTM codes) are for – parameters added to the landing page URL that don’t affect its display but allow the analytical package (e.g. Google Analytics) to record additional information about traffic sources.

As an all-encompassing marketplace, RapidAPI has become a popular option for developers and vendors alike. So what does it have to offer and how can you harness it effectively to get the most out of its features and benefits? On the surface, the concept of RapidAPI is simple; it aims to act as your one-stop-shop for a wide variety of RESTful APIs which can be deployed to tackle a plethora of potential projects.

Customer experience is a key factor in competitive differentiation in the digital economy. The online business model has changed, and today, the focus has shifted from brands to customers. It would not be an exaggeration to say that customer experience plays a central role in any business model.

Themes make the entirety of WordPress. You can’t find a WordPress site without an instance of theming applied. The most popular theme of all time, Avada, has made over 12 Million dollars from selling at the initial price of $60! We’re not here to throw some internet facts on you for fun (although these are worth your time!). We looked around for the best & rare WordPress themes that boost your SEO, and make our Lord Google happy.

Just as we are moving into more diverse entrepreneurial ideas, there is a massive revolution in executing the plans rightly. The advent of technology has not only brought solutions to revamp physical businesses but also introduced to avenues that are highly optimized and efficient in every sense. Many global sellers are always in the hunt of top B2B marketplace that offers a variety of features and services to help them grow faster.

In 2020, a website is essential for just about everyone. Whether you run a small business, are a blogger, a professional like a graphic designer or a freelance writer, or an entrepreneur, a website is critical for being able to do what you do. Luckily, these days it is also extremely easy to create a website. Thanks to the large number of website builders now available, you no longer need to hire a web developer, and instead can build your own website from scratch.