Economics in the digital world has evolved in parallel with those of the physical world — moving from a focus on products to services and, now, experiences. Joseph Pine and James Gilmore first introduced the concept in their book, “The Experience Economy.” There they observed that “getting personal with customers is the DNA of the Experience Economy.”
We’re entering an age where many organizations are trying to increase productivity by transforming themselves into digital organizations. Digital organizations are built on top of digital architectures that unlock agility across the enterprise. Agility, which is the ability to respond to changes and new needs fast, enables most of the other advantages such as shorter times to market, better customer experiences, and competitive advantages in the long run.
With the start of a brand new year in 2023, it would only be fitting to look back on the past year and reflect on the developments and accomplishments of WSO2's CIAM Suite. For the second consecutive year in a row, KuppingerCole Analysts have recognized WSO2 as an Overall Leader and an Overall Product Leader in their CIAM Platforms Leadership Compass 2022 report. WSO2 Identity Server and Asgardeo, both components of WSO2’s CIAM suite, were evaluated in the report.
There may be dozens of off-the-shelf and Software-as-a-Service (SaaS) solutions available, but organizations still need to write their own applications if they expect to compete. We live in an experience economy, meaning every IT effort and spend inside modern enterprises must focus on providing better digital experiences internally and externally. These unique digital experiences, delivered using application software, are the key to standing out from the crowd and unlocking top-line growth.
