Systems | Development | Analytics | API | Testing

Cultural change doesn’t start with strategy — it starts with visibility. Andrew Wood explains how real-time access to data helps teams shift their mindset and drive action. With Databox, outdated reporting cycles are replaced by on-demand insights — turning finance and ops from reactive to proactive. Already using Databox to understand your own business? Then it’s time to help your clients—and grow your bottom line.

Hear from Tuhin Ghosh, Head of Data Science for the Platform Product Group at Coinbase, as he shares how Snowflake ML capabilities are simplifying the way Coinbase delivers machine learning at scale. From eliminating complex, multi-tool pipelines to enabling ML workflows directly on the same platform as the Snowflake data, Coinbase is reducing model production time from months to hours.

High token consumption from long prompts can degrade model performance and lead to expensive, inefficient LLM operations. This video demonstrates how to solve that problem using Kong's AI Gateway. AI Prompt Compressor Plugin: See how this plugin intelligently compresses incoming prompts before they hit the model. It summarizes context, removes redundant information, and trims excess tokens—all while preserving the original meaning.This could lead to significant cost savings and improved performance.

Ever wondered what an AI Gateway is? Think of it as an airport for your AI traffic! We break down how an AI Gateway can: Act as a central access point for different AI models. Provide security for your LLM prompts. Route traffic to the best model for the job. Save on AI costs with features like response caching. Learn the basics of this essential tool that helps manage AI and LLM costs, security, and efficiency.

In the race of not being left behind in adopting new technology—like AI—enterprises often overlook the most straightforward, strategic question: what decision are we trying to make? Cassie Kozyrkov, first and former Chief Decision Scientist at Google and founder of Kozyr, joins The AI Forecast to reframe the conversation. Her take? It’s not about the genie granting the wish—in this case, AI; it’s about the wisher.

Amanda Natividad, VP of Marketing at SparkToro, explains why smart marketers focus on Value on Investment (VOI) – not just return. In a Zero-Click Content era, not every campaign delivers fast revenue. Some drive long-term value across social, search, sales, and customer success. So if you're only chasing ROAS, you might be missing the real win. Think VOI, not just ROI. Databox is Modern BI for teams that need answers now. It offers the best of BI, without the complicated setup, steep price, or long learning curve.

Observe just closed a $156 million Series C funding round, but that's only part of the story. In the last year, the company has tripled its revenue, doubled its enterprise customer base, and achieved an incredible 180% net revenue retention rate. Snowflake's Ryan Green sits down with Observe CEO Jeremy Burton for a deep dive into the strategy, technology, and leadership behind their growth. The conversation goes far beyond the funding announcement to explore the core of what makes Observe a leader in the shift to AI-powered observability.

The shift left paradigm isn’t just a developer trend, it’s how Swedbank bakes in data governance, compliance, and security from the start.

Debugging complex microservices just got an upgrade. This video demonstrates Speedscale's innovative Notebook capability, allowing you to perform advanced substring searches and filter production traffic based on deeply nested JSON fields within request and response bodies. Unlike traditional observability tools that only record telemetry, Speedscale's always-on recorder captures full traffic payloads, empowering you to precisely pinpoint issues, identify specific user calls, or validate API versions. Streamline your troubleshooting, enhance your testing, and gain unprecedented visibility into your production environment.