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SEO

Essential Tools for Converting Organic B2B Traffic to Customers

Turning organic visitors to your website into loyal customers is the goal of every company that has an eye on growth. B2B traffic that finds your website through Google search brings the best new customers since those visits are organically searching for what you write about. Converting these organic visitors of your website into customers who will return and order should be the focus of business marketing efforts.

Mailshake: Helps Businesses Improve Outreach

Mailshake is an email outreach and sales engagement platform. It integrates with your G-Suite or SMTP account, allowing you to run automated email outreach campaigns that convert cold prospects into warm leads and even customers. Mailshake is one of dozens of such platforms. However, each sales engagement platform usually has its own features, pros, and cons. In this article, we will take a closer look at Mailshake to see what it has to offer and how it is different from other platforms.