Is your organization currently relying on an ELK cluster for log analytics in the cloud? While the ELK stack delivers on its major promises, it isn’t the only search and analytics engine — and may not even be your best option for log management. As cloud data volumes grow, ELK monitoring can become too costly and complex to manage.

The success of businesses like Zoom, DropBox, and Slack demonstrates the power of product-led growth (PLG) as a strategy for scaling software companies in 2023. Central to this approach is event analytics, the practice of analyzing event data from a software product to unlock data-driven insights. Companies following a PLG strategy (“PLG companies”) use this data to inform product development decisions to enhance user experiences and drive revenue.

In the rapidly shifting world of financial technology (FinTech), acquiring and retaining new customers to achieve long-term business growth requires a proactive approach to user experience and application performance optimization. As FinTech companies compete against rivals to grow a user base and revolutionize how consumers manage their finances, they increasingly depend on data-driven insights to optimize their mobile applications and deliver exceptional user experiences.

Organizations are leveraging log analytics in the cloud for a variety of use cases, including application performance monitoring, troubleshooting cloud services, user behavior analysis, security operations and threat hunting, forensic network investigation, and supporting regulatory compliance initiatives. But with enterprise data growing at astronomical rates, organizations are finding it increasingly costly, complex, and time-consuming to capture, securely store, and efficiently analyze their log data.

A data lake is the perfect solution for storing and accessing your data, and enabling data analytics at scale - but do you know how to make the most of your AWS data lake? In this week’s blog post, we’re offering 10 data lake best practices that can help you optimize your AWS S3 data lake set-up and data management workflows, decrease time-to-insights, reduce costs, and get the most value from your AWS data lake deployment.

In today's evolving technological landscape, enterprises are under increasing pressure to deliver high-quality software at an accelerated pace. Internal Developer Platforms (IDPs) provide a centralized developer portal that empowers developers with self-service capabilities, standardized development environments, and automation tools to accelerate the software development lifecycle.

Access to data is critical for SaaS companies to understand the state of their applications, and how that state affects customer experience. However, most companies use multiple applications, all of which generate their own independent data. This leads to data silos, or a group of raw data that is accessible to one stakeholder or department and not another.

Companies who develop software products generate massive quantities of product performance and user engagement data that can be analyzed to support decision-making about everything from feature planning and UX design to sales, marketing, and customer support.

As fraud continues to grow in prevalence, SecOps teams are increasingly investing in fraud prevention capabilities to protect themselves and their customers. One approach that’s proved reliable is the use of log analytics and telemetry data for fraud prevention. By collecting and analyzing data from various sources, including server logs, network traffic, and user behavior, enterprise SecOps teams can identify patterns and anomalies in real time that may indicate fraudulent activity.

What’s the right way to manage growing volumes of enterprise data, while providing the consistency, data quality and governance required for analytics at scale? Is centralizing data management in a data lake the right approach? Or is a distributed data mesh architecture right for your organization? When it comes down to it, most organizations seeking these solutions are looking for a way to analyze data without having to move or transform it via complex extract, transform and load (ETL) pipelines.