Retail Unified Commerce: Strategies, Benchmarks, and Cloud-Powered Triumphs
52% of customers pay more for a product if they anticipate an easy shopping experience – PWC Adyen’s research reveals a $3.3 trillion global opportunity, representing the potential revenue shift from negative to positive shopping experiences for retailers. Businesses that excel in tailoring services to meet customer needs and desires are adept at offering personalized recommendations and support throughout the entire buying journey.