Systems | Development | Analytics | API | Testing

Financial planning and analysis (FP&A) is recognized as an essential tool for driving business success. At a time when agility has taken center stage, though, FP&A is giving way to the new discipline of extended planning and analysis (xP&A). Why? Because in an increasingly digital landscape where agility is paramount, actionable real-time feedback is essential.

Shopping cart abandonment is the silent killer of eCommerce profits. Despite businesses investing heavily in customer acquisition and optimizing user experience, cart abandonments are still a major issue. And for every abandoned cart, potential revenue slips through the cracks. But what exactly causes shoppers to abandon their carts? Is it the unexpected shipping costs, a complicated checkout process, or something else entirely?

The new contribution analysis model in BigQuery lets you analyze metrics of interest from your dataset across defined test and control subsets.

As the frenzied hype around generative AI cools off and as we get into the year of ideation, earlier adopters of AI are starting to see the results of initial experimentation. And these conversations are increasingly shifting to a more problem-oriented mentality. A lot of people were understandably swept up in the excitement of all that AI can do, only to find that some use cases were too risky or that those problems could be solved with traditional methods that were less costly.

Fivetran's newest innovation, Hybrid Deployment, allows customers to run security-restricted pipelines within their own secure network or VPC, at no additional cost.

Have you ever struggled to make the value of your data clear to your audience? Numbers and charts are great, but on their own, they often lack the power to inspire your audience to care and act. People also find it hard to understand the results from metrics alone. Conveying the importance of your data, and translating what it means (and why your audience should care) thus requires more context. That's where Stories comes in.

Whether you’re looking to jump-start a new use case, or accelerate your migration journey, collaborating closely with Confluent and our partners enables you to fulfill the increasing need for real-time customer experiences and applications, opening doors to new growth and success opportunities.