Systems | Development | Analytics | API | Testing

How rejecting MAU pricing can unlock innovation in fan engagement

What it means to be a fan is changing. Whether the fandom focuses on a sports team, a streaming drama series, or a musical artist, fans no longer want to be passive consumers. Instead, they’re looking to feel as though they are a part of the action through channels such as live chat, realtime stats, and behind the scenes insights. But there’s a tension in delivering those fan engagement experiences. Without the right strategy, technology costs can quickly make them economically unviable.

New in Databox: Give Teams the Answers & Insights They Need - Faster

“Which MRR metric should I be looking at?” “What’s the best dashboard to track our sales performance?” “Where can I find our marketing goals?” Sound familiar? As we spoke with our customers to learn more about how they collaborate around data, we kept hearing the same challenges – growth creates a need for better data management. What starts as a few key dashboards and metrics quickly becomes hundreds, spread across different teams, projects, and platforms.

Automation 101 with Xray: Beginner to Pro

Nowadays, Agile and DevOps practices demand rapid iterations and continuous testing to ensure software quality. Manual testing alone can’t keep up with this speed, making test automation important to continue delivering high-quality products at a rapid rate. Despite its advantages, test automation isn’t as simple as writing and running a few scripts.

Best Open Source LLMs in 2025

Open source LLMs continue to compete with proprietary models on performance benchmarks for natural language tasks like text generation, code completion, and reasoning. Despite having fewer resources than closed models, these open LLMs offer cutting-edge AI without the high costs and restrictions of proprietary models. However, running these open-source models in production and at scale remains a challenge.

DevOps Implementation Plan: Key Steps, Tools, and Best Practices

Why would a well-running business consider DevOps Implementation? Implementing DevOps promotes swift software building and shipping through iterative outcomes and individual changes. For instance, the team scheduled a midnight deployment. However, an unexpected bug caused a system crash. The team spent hours fixing the issues and restoring services. The next question is, could we have prevented this?

Your Enterprise Data Needs an Agent

Snowflake is expanding its AI capabilities with the public preview of Cortex Agents, to help retrieve data insights by orchestrating across structured and unstructured datasets. Cortex Agents streamlines agentic application data access and orchestration for more reliable AI-driven decisions by building on top of enhancements to our Cortex AI retrieval services.

Guide to Data Pipeline Architecture for Data Analysts

Have you ever spent hours troubleshooting a failed ETL job only to realize the issue was due to poor pipeline design? If so, you're not alone. Data pipeline architecture is the backbone of any data integration process, ensuring data flows efficiently from source to destination while maintaining quality, accuracy, and speed.

How to Achieve SOC 2 Certification for Your Organization

Did you know that 60% of businesses that experience a data breach go out of business within six months? Protecting customer data isn't optional—it's a business requirement. To handle sensitive customer data, your business must prove the use of stringent security measures that create trust with clients while fulfilling regulatory specifications. SOC 2 certification provides the solution in this situation.