Systems | Development | Analytics | API | Testing

Salesforce Data Enrichment: What You Need to Know

Your CRM software is the backbone of your business, empowering sales reps and marketing teams with valuable customer insights. Salesforce, the world's leading CRM software with nearly 20 percent market share, offers a wealth of features and functionality that many organizations have yet to fully explore.

Popular instant messaging and chat protocols

Chat and instant messaging are a key part of how many applications are driving product adoption, user engagement, and retention. As a product owner or developer, you’re almost spoiled for choice when it comes to deciding how to implement chat in your product. In this article, we’re going to go deep and look at the protocols that power chat.

How to tap into customer journey testing to enhance UX

One of the most critical pieces to delivering on users’ expectations is understanding their experience and extensively testing the entire lifecycle of their journey, from initial awareness, through the purchase process and ongoing use, to the end of their relationship with your company. Each interaction is an opportunity to test UX quality and brand consistency.

Moving Data From MySQL to Redshift: 4 Ways to Replicate Your Data

MySQL is the most popular open-source and free database in the world because it is powerful, flexible, and extremely reliable. But when it comes to data analytics, many companies turn to Amazon Redshift to complement MySQL. There are several ways to replicate your MySQL data to Redshift. But first, let’s dig a little deeper into why you should replicate your MySQL database to Redshift.

Running a BI Team with limited resources

Business Intelligence (BI) teams often face several resource constraints that can impact their ability to deliver their objectives effectively. They must run effective operations with limited time, resources, budget and people. The role can be incredibly challenging when multiple projects are highly prioritised, where data and reports were required yesterday. That said, there are ways to make these challenges more manageable.

Microservices vs. Monolithic | Choose the Right Architecture

It is important, more now than ever, to understand the different architectural approaches available to build robust and scalable systems. Two popular concepts that often find themselves at odds are Microservices vs. Monolithic architectures. These approaches offer distinct advantages and trade-offs, making it important to compare them and determine which one suits your organization’s specific needs.

Unit Test Frameworks for C#: The Pros and Cons of the Top 3

If you enjoy the subject of human cognitive biases, you should check out the curse of knowledge. When dealing with others, we tend to assume they know what we know. And we do this when no justification for the assumption exists. Do you fancy a more concrete example? Take a new job and count how many people bombard you with company jargon and acronyms, knowing full well you just started a few hours ago.