Bayer Crop Science uses Google Cloud to analyze billions of acres of land to better understand the characteristics of the soil that produces our food crops. Bayer’s teams of data scientists are leveraging services from across Google Cloud to load, store, analyze, and visualize geospatial data to develop unique business insights. And because much of this important work is done using publicly-available data, you can too!
The Fivetran data models for Shopify Holistic Reporting easily combines Shopify and Klaviyo data into analytic-ready models, helping analysts create a rich portrait of customer personas for marketing and much more.
Last year, we discussed how 2020 had been a year of adaptation, both to the new business challenges that came about by the pandemic and to the behavioral changes in all individuals. In 2021, adaptation gave way to adoption: of new technologies to better cope with business needs, of data-driven processes that guide product development, and guidelines for digital-first collaboration across teams with varying degrees of remote availability. What is there to 2022 that will make our heads turn?