How Customer 360 powers personalized marketing
HubSpot, Snowflake and Fivetran marketing executives discuss how a modern data stack enables enterprises to meet customer expectations and drive results.
GenAI: Navigating the Risks That Come with Change
For enterprises, commercial use of AI is still in its early stages, and it’s a case of risk and reward, weighing up both and investigating the best way forward. Of course, there’s much to gain from the use of AI. Already, companies are providing better customer service, parsing complex information through natural language inputs, and generally making workflows faster.
Maintain business continuity across regions with BigQuery managed disaster recovery
Managed disaster recovery in BigQuery offers automated failover of compute and storage to a different region and a new cross-regional SLA.
Accelerating Deployments of Streaming Pipelines - Announcing Data in Motion on Kubernetes
Organizations are challenged today to become both more data driven and more nimble to adapt quickly to changing conditions. These challenges are the driving forces behind much of their digital transformation or “modernization” efforts.
Leaky data pipelines: Uncovering the hidden security risks
IT security professionals need to recognize the critical importance of securing data pipelines in a data-driven corporate environment.
What is Online Transaction Processing (OLTP)?
OLTP is a transaction-centric data processing that follows a three-tier architecture. Every day, businesses worldwide perform millions of financial transactions. This fact brings to mind client-facing personnel such as bank tellers and supermarket cashiers tapping away on keyboards and at cash registers, and with good reason. According to ACI Worldwide, a payment systems company, there was a 42.2% growth in global real-time transaction volumes in 2023, amounting to 266.2 billion transactions.
Best Data Mining Tools in 2024
Data mining, also known as Knowledge Discovery in Data (KDD), is a powerful technique that analyzes and unlocks hidden insights from vast amounts of information and datasets. Data mining goes beyond simple analysis—leveraging extensive data processing and complex mathematical algorithms to detect underlying trends or calculate the probability of future events.
Snowflake Cortex LLM Functions Moves to General Availability with New LLMs, Improved Retrieval and Enhanced AI Safety
Snowflake Cortex is a fully-managed service that enables access to industry-leading large language models (LLMs) is now generally available. You can use these LLMs in select regions directly via LLM Functions on Cortex so you can bring generative AI securely to your governed data. Your team can focus on building AI applications, while we handle model optimization and GPU infrastructure to deliver cost-effective performance.
How Healthcare and Life Sciences Organizations Are Accelerating Data, Apps and AI Strategy in the Data Cloud
Accelerate Healthcare and Life Sciences is a one-day virtual event, featuring technology and business leaders from Elevance Health, Ginkgo Bioworks, Datavant and more, to discover executive priorities, best practices and potential data and AI challenges that are top of mind for 2024.
SaaS in 60 - Cyclic Group Dimensions
This week a new Dimension type for Master Item Dimensions is available, Cyclic groups. You all know that Master Items offer a centralized, reusable governed library of measures, expressions, visualizations and both single and drillable dimensions – now with Cyclic group defined dimensions – you can dynamically cycle through dimensions in every chart, at the same time using a click of a button or simple selection. Offering new ways to analyze data, save precious screen space and enable multiple use cases on a single chart.