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Snowflake Data Clean Rooms: Securely Collaborate to Unlock Insights and Value

In December 2023, Snowflake announced its acquisition of data clean room technology provider Samooha. Samooha’s intuitive UI and focus on reducing the complexity of sharing data led to it being named one of the most innovative data science companies of 2024 by Fast Company. Now, Samooha’s offering is integrated into Snowflake and launched as Snowflake Data Clean Rooms, a Snowflake Native App on Snowflake Marketplace, generally available to customers in AWS East, AWS West and Azure West.

Exploratory testing for non-functional requirements: Beginner's guide

In the past, testing for non-functional requirements (NFR) was often neglected, done to the extent possible at the end of the life cycle. For modern development teams, that is no longer an option - to deliver high-quality applications, they have to implement a comprehensive testing strategy with proper allocation of resources to both functional and non-functional components.

AI in Software Testing: Transforming the Way We Deliver Quality Software

The software testing landscape, while crucial for ensuring application quality, has grappled with limitations in traditional methods for decades. This article explores how Artificial Intelligence (AI) is emerging as a game-changer, addressing these challenges and augmenting the capabilities of testers. By combining advanced machine learning, deep learning, natural language processing, and other techniques, AI offers a powerful toolkit to propel software testing into a new era.

Unlocking Efficiency and Innovation Navigating JIRA Cloud Migration for Enhanced Project Management

In today’s dynamic business world, seamless transitions between application life cycle management systems (ALM) are crucial for organizations striving to optimize workflows and enhance productivity. JIRA, a robust and versatile project management tool, often becomes the best choice for teams seeking efficient task management, issue tracking, and collaboration capabilities.

Data Architecture and Strategy in the AI Era

At a time when AI is exploding in popularity and finding its way into nearly every facet of business operations, data has arguably never been more valuable. More recently, that value has been made clear by the emergence of AI-powered technologies like generative AI (GenAI) and the use of Large Language Models (LLMs).

How to Search Your Cloud Data - With No Data Movement

Organizations are building data lakes and bringing data together from many systems in raw format into these data lakes, hoping to process and extract differentiated value out of this data. However, if you’re trying to get value out of operational data, whether on prem or in the cloud, there are inherent risks and costs associated with moving data from one environment to another.

What is the Augmented Consumer? Understanding Users of AI Analytics

The rise of AI-powered features in today’s analytics solutions has increasingly displaced our reliance on dashboards by making it easier for business people to analyze their data. With this rising paradigm shift, a new label has emerged: The augmented consumer. On a surface-level, the word ‘augmented’ may conjure up a variety of different interpretations. AI-based dashboard assistants? Natural language-led reporting?

Evolution and Examples of Digital Banking Transformation

In 2023 and beyond, leveraging digital banking transformation will continue to be a prominent. How? Well, technology, like its influence on other emerging markets, is gradually transforming the field of financial services in every manner. However, the sector has a long road ahead, as banks are still experimenting digitally. Meanwhile, consumer behavior and demands have also evolved to a great extent.

A new dawn for Business: CRM Marketing Automation

Imagine having a powerful tool that revolutionizes how you communicate and do business with your customers. That’s precisely what Customer Relationship Management, or CRM, offers. It’s a category of software solutions combining data-driven technology to enhance customer interactions and improve business performance.