Confluent's Customer Zero: Supercharge Lead Scoring with Apache Flink and Google Cloud Vertex AI, Part 1
At Confluent, we continuously strive to showcase the power of our data streaming platform through real-world applications, exemplified by our Customer Zero initiative. In part 1 of this blog, we present the latest use case of Customer Zero that harnesses the capabilities of generative AI, data streaming, and real-time predictions to enhance lead scoring for sales, helping our team prioritize high-value prospects and address complex challenges within our organization.