Systems | Development | Analytics | API | Testing

How Snowflake's PMM and Growth Build Campaigns with AI | AI Blueprint for Go-To-Market

Nicola Tagoe (Line of Business PMM, Snowflake) and Margaux Bouche (Manager, Demand Generation) show how AI changed the way they build campaigns together. They cover the shift from two-week positioning cycles and data scattered across five tools to a shared Snowflake foundation where PMM and Demand Gen now build in real time. Plus their honest take on the 80/20 rule: AI handles the research and structure. The last 20%, brand voice, bold bets, and the judgment that comes from years in the job, stays with the humans.

How to use DreamFactory to connect Base44 to an on-prem database!

Build a Logistics Dashboard on On-Prem SQL Server with DreamFactory + Base44 In this video, I connect an on-prem SQL Server database to Base44 using DreamFactory. DreamFactory serves a REST API with a read-only role and a scoped API key, and Base44 uses that API as a custom integration to build a full logistics dashboard, complete with related records, filtering, maps, and per-customer and per-driver analytics. No direct database access, no hand-written API code.

AI Governance Tools and Platforms: An Enterprise Guide

*Enterprise AI governance requires a composed stack connecting high-level risk and compliance oversight with real-time runtime enforcement. While oversight tools manage inventories, approvals, and evidence, AI gateways apply policy controls directly to live model, API, MCP, and agent traffic. Implementing both runtime controls and structured governance frameworks ensures comprehensive security, observability, and cost management across your entire AI estate.*

Insomnia 13.2 and 13.3: Easier than Ever

At Insomnia, we believe your tools should support you (and your agents!), not force you into certain ways of working. Over the last few months, we’ve been hard at work streamlining our interface so that it’s easier than ever for you to get started, stay organized, and work however you want with your APIs. There are two key concepts when a developer works with an API.

Data Integration in the Life Sciences: Eliminate Data Silos for Good

In the life sciences industry, where breakthroughs in research and healthcare are fueled by data, data silos can be a big problem. Data silos might be caused by things like legacy systems, departmental divisions, disparate data formats, or lack of interoperability standards. Data silos can manifest at any point in the product lifecycle and make it hard for the right people to access and use the information they need, when they need it.

Autonomous doesn't mean unsupervised: Trusting agentic QA without losing oversight

AI agents review code, triage incidents, summarize tickets, and draft documentation, and the industry has largely decided the help is worth having. Leadership is often pushing teams for AI productivity gains and many teams accept the mandate. The obstacle is what happens next: the agent works on the wrong thing, the time and money spent on it return nothing, and the team ends up less efficient than before it started by creating more work.

4 Signs Your AI has a Context Problem, Not a Model Problem

Most AI agents can write SQL. The problem is they write it against the wrong definition of revenue, for the wrong team, using the wrong business rules, and you won't catch that in a demo. Before you evaluate a single semantic layer vendor, there are four things worth getting right first. The semantic layer market has never been more crowded. Every major analytics vendor, data platform, and BI tool now claims to have one.

Add an App With Your Coding Agent

You can now ask your coding agent to set up AppSignal in your application. Give it a prompt, let it follow the installation instructions, and watch a checklist fill in as data starts arriving. Installing AppSignal was already straightforward, but it still meant checking your environment, adding the right integration, creating an app, handling credentials, and confirming that telemetry arrived. These are useful checks, but they don't all need your attention.

TikTok Downloader: save TikTok videos and stories in your browser

SSSTik is a TikTok Downloader that runs in your web browser. Paste a TikTok link to get a direct link to the video file. When TikTok has a watermark-free version of the video, SSSTik makes it available to download. You can save TikTok videos on a phone, tablet, or computer without installing an app or creating an account.
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Imaginary Test Data. Real Token Bill.

Ask an AI for K-pop concert advice without saying the group, city, date, or budget. It may confidently send you to a BLACKPINK tribute night in Cleveland with a $400 resale ticket. The AI was plenty confident. It just had nothing real to go on. That is exactly what happens when developers test AI applications with invented traffic. The test may look reasonable. The result may even pass. But when real users arrive, with messy histories, incomplete inputs, odd request sequences, and unpredictable timing, the application has to improvise. And improvising is expensive.