Systems | Development | Analytics | API | Testing

Free Content Optimization Tools You'll Wish to Have

Articles customized for browsers are one of the simplest techniques of getting website visitors. Astonishingly, large corporations spend a lot of money on SEO copywriting. However, you may produce SEO-optimized content without paying a dollar by using automated tools. It is possible to do keyword research, acquire link ideas, check for plagiarism and enhance readability by employing SEO writing aid tools.

Top three ways to use self-service analytics for marketing operations

As the Senior Director for Marketing Ops at ThoughtSpot, I’m the owner of our full marketing and sales tech stack. So, you know. No pressure. I started out as a Marketing Analyst — certified Tableau superuser, the whole deal. And I’ve got to say what I can do now versus what I could do then is night and day. What used to take me hours in Tableau back in 2015 literally takes me minutes in ThoughtSpot.

6 Mobile Marketing Tools You Need to Consider for Your Business

We live in a mobile-first world, and having a mobile marketing strategy is becoming an imperative for SMBs. If one of your goals is to win over the mobile audience, inspire mobile purchases, and boost brand visibility and awareness on mobile devices, then you need to start creating your 2022 mobile marketing strategy. That said, trying to build a winning mobile marketing strategy manually is a waste of time, effort, and ultimately, money.

Top five ways to use self-service analytics for demand generation marketing

As the Director of Demand Gen at ThoughtSpot, I’m responsible for optimizing our campaigns and every customer touchpoint. No biggie, right? I’m part of a lean marketing team at a high-growth company. We’re not in the business of generating leads – we’re about creating real demand for our products.

Rank Tracker - an Effective Tool for Keyword Research

Every SEO specialist is well aware that the focus is on two critical factors, such as getting quality backlinks as well as creating useful content. The success of published content depends on the quantity and quality of keywords. In this regard, experts conduct a thorough search for keywords. This work takes into account such factors as the frequency of use, competition, the amount of potential traffic attracted, and others.

MarketingIntelligence.io: Scaling data operations and saving clients 30% in marketing costs

Marketing Intelligence empowers companies to leverage their in-house data with advanced data-driven insights to transform and optimize marketing efforts towards scalable growth. We talked to Marek, a battle-proven data scientist and co-founder of Marketing Intelligence. Marek started his career as a solo data scientist in a marketing team, grew into the Head of Marketing, and decided to marry the two fields into the successful company we nowadays know as Marketing Intelligence.