In today’s digital world, every savvy marketer knows that video marketing is essential in overall digital campaigns. They make sure that they constantly come up with ideas to create new video content. But, as a marketer yourself, you know that creating new video content every month or even week is not only costly but also time-consuming and backbreaking. This is where repurposing the old video content you have is such an exciting idea.
The growth of the eCommerce industry is one of the few silver linings to come out of the global pandemic. With more and more people working from home or self-isolating, online commerce has started to grow exponentially in the last two years. According to 99 Firms, the US eCommerce industry grew by over 40% in 2020 alone, with the eCommerce market value exceeding $10 trillion in revenue in 2020.
For the newest instalment in our series of interviews asking leading technology specialists about their achievements in their field, we’ve welcomed the CTO of Halla, Inc. Henry Michaelson.