Systems | Development | Analytics | API | Testing

AI transformation in financial services is no longer just a technical upgrade—it is the cornerstone of delivering the seamless digital experiences today's banking and insurance customers demand. In this feature from Appian Around the World London and Appian Europe, Sandeep Dubbireddi, Industry Vice President of Financial Services at Appian, breaks down what it takes to successfully diffuse artificial intelligence across entire enterprise organizations.

Nicola Tagoe (Line of Business PMM, Snowflake) and Margaux Bouche (Manager, Demand Generation) show how AI changed the way they build campaigns together. They cover the shift from two-week positioning cycles and data scattered across five tools to a shared Snowflake foundation where PMM and Demand Gen now build in real time. Plus their honest take on the 80/20 rule: AI handles the research and structure. The last 20%, brand voice, bold bets, and the judgment that comes from years in the job, stays with the humans.

Build a Logistics Dashboard on On-Prem SQL Server with DreamFactory + Base44 In this video, I connect an on-prem SQL Server database to Base44 using DreamFactory. DreamFactory serves a REST API with a read-only role and a scoped API key, and Base44 uses that API as a custom integration to build a full logistics dashboard, complete with related records, filtering, maps, and per-customer and per-driver analytics. No direct database access, no hand-written API code.