Centralize all your company’s growth marketing channels’ data into one place for easy analysis.

Learn about ETL and ELT so you can decide which method works for you.

Learn how to take advantage of your organic traffic and brush up on the latest tips on how to convert your website’s organic visitors from prospects into paying customers.

What is traffic quality and how do you measure it? 30 marketers explain this along with how to increase the amount of qualified traffic to your sites.

With Databox, Blerter moved from an entirely manual process of tracking data to one that allows them to set and track goals, benchmark progress, and ultimately make improvements.

The key differences between Stitch, Jitterbit, and Xplenty: The average business pulls data from 400 different locations, which makes it tricky to generate valuable data insights. Data-driven organizations use an Extract, Transform, and Load (ETL) platform to pull all this information into a data lake or warehouse for deeper analysis. However, many businesses lack the technical skills (like coding) to facilitate this process. The three tools in this review make ETL workflows easier.

Personalization enables marketers to send hypertargeted content and offers that are more likely to drive purchases and cultivate brand loyalty. Research by Accenture from 2018 shows that 91% of consumers are more likely to shop with companies that provide relevant offers and recommendations. Though personalization helps marketers optimize ad spend and drive improvements in customer lifetime value, basket size, and retention, it’s still untenable at scale in many organizations.

Snowflake and Saturn Cloud are thrilled to announce our partnership to provide the fastest data science and machine learning (ML) platform. Snowflake’s Data Cloud comprises a global network where thousands of organizations mobilize data with near-unlimited scale, concurrency, and performance. Saturn Cloud’s platform provides lightning-fast data science. Combined, our solutions enable customers to maximize their ML and data science initiatives.

Along with the functionality to make HTTP requests, Xplenty provides various Curl functions and advanced features that can be beneficial in certain use cases. This article covers the Curl functions and features in addition to providing a step-by-step demonstration.

Introduction Python is used extensively among Data Engineers and Data Scientists to solve all sorts of problems from ETL/ELT pipelines to building machine learning models. Apache HBase is an effective data storage system for many workflows but accessing this data specifically through Python can be a struggle. For data professionals that want to make use of data stored in HBase the recent upstream project “hbase-connectors” can be used with PySpark for basic operations.