Marketing teams routinely struggle with monitoring the performance and cost of their ad campaigns. Now, they have a solution that can be as easy as just a few clicks. We recently joined our partners at Rivery for a webinar demonstrating the new Anodot Markering Analytics Monitoring Kit. The kit allows users to track marketing campaigns in real-time and take the action needed to make the most of ad spend.

As a company’s data assets grow, the need for cloud computing increases in tandem. For keeping pace with this growth, Snowflake stands above the rest. What makes Snowflake so special? This cloud-agnostic platform takes the best of traditional database technology and combines it with modern cloud computing to drive the agility and innovation companies need to remain competitive. It features on-the-fly scaling, flexible clustering options, and the capability to hold several petabytes of information.

Hello, I’m Imogen Heap – musician and tech founder. Now, I know what you might be thinking. Why is a musician and composer talking to me about data? Well, for any of you that follow my work, you will know that I am a bit of a data nerd, and that’s why I loved speaking to Joe DosSantos on the latest Data Brilliant podcast. A lot of my music is powered by data. In fact, Joe and I discussed my love for how technology and data inspires me to be more creative. Want to know how?

Yes, I’ve said it. The modern data stack is a pain to work with. But it wasn’t always like that. As companies realized they can leverage data to accelerate growth new data tools were invented. From NoSQL databases that specialize in processing specific data structures (graph anyone?) to the Python-Pandas-like Spark ecosystem that allows you to run queries on Big Data (capital B, mind you). But with every new tool added to the data stack, the complexity increased.

Your markup percentage depends on your pricing strategy. Learn the different factors that business owners are using to determine this.

Business analytics (BA) is the process of evaluating data in order to gauge business performance and to extract insights that may facilitate strategic planning. It aims to identify the factors that directly impact business performance, such as ie. revenue, user engagement, and technical availability. BA takes data from all business levels, from product and marketing, to operations and finance.

Heroku leverages the open-source technology of PostgreSQL to deliver a powerful and reliable database-as-a-service solution. Heroku Postgres acts as both a source and destination for data integration. With native support for a variety of programming languages and features that ensure security and compliance, it is a top resource for many companies. What do you need to know about Heroku, and what tools should you use to perform ETL (extract, transform and load) and ELT (extract, load and transform)?

As organizations look to improve business operations and outcomes, global industries are pushing for data-driven transformation. The 2021 Cloudera Data Impact Awards recognize those organizations that have pulled ahead of the pack with efforts to leverage the power of data to improve operations and better serve their customers. The finalists in the “Industry Transformation” category are MTN, National Payments Corporation of India (NPCI), Sberbank, and Bank Negara Indonesia (BNI).

Learn when to use a dashboard or a report to level up your business performance by making data-backed decisions.