Customer segmentation with Cosmo, Chief Destiny Officer

Do you ever feel like connecting with the right customer audience is just a matter of luck? We’ve met a CDO who leaves audience targeting up to chance. Cosmo, CDO is not a Chief Data Officer — he’s a Chief Destiny Officer. While we focus on data here at Talend, we’re trying to understand the 36% of business executives who say they don’t base the majority of their decisions on data.

Supercharge your Airflow Pipelines with the Cloudera Provider Package

Many customers looking at modernizing their pipeline orchestration have turned to Apache Airflow, a flexible and scalable workflow manager for data engineers. With 100s of open source operators, Airflow makes it easy to deploy pipelines in the cloud and interact with a multitude of services on premise, in the cloud, and across cloud providers for a true hybrid architecture.

Modernizing Your Cloud Platform for IT Agility and Efficiency

Businesses are increasingly embracing a cloud-first approach to increase market responsiveness and flexibility. The cloud-first approach refers to a cloud-like experience consisting of on-demand metered consumption of IT infrastructure, whether on the public cloud or inside private data centers. The rapidly evolving consensus among the tech leaders and vendors has led to an emergence of hybrid IT.

ThoughtSpot SpotApp for Outreach

This SpotApp template will have you up and running in minutes with search and AI-driven analytics from ThoughtSpot for Outreach, the leading sales engagement platform. Outreach is a critical piece of sales infrastructure for teams that need to close deals faster - particularly in the remote world. But its canned reports aggregate most data by sequence or team. With the ThoughtSpot SpotApp for Outreach, you can uncover the actionable, granular insights sales leaders need to improve team performance, and individual contributors need to benchmark their performance against peers to increase the number of meetings they book.

SpotApp for Google Analytics and Google Ads

This SpotApp template will have you up and running in minutes with search and AI-driven analytics from ThoughtSpot for Google Analytics and Google Ads, the leading web analytics and advertising tools. Google Analytics and Google Ads are ubiquitous in digital marketing. But their canned reports and tool-specific terminology make it difficult for non-experts to uncover the insights they need to track every marketing dollar with precision and personalize customer experiences at scale. The SpotApp for Google Analytics and Google Ads brings data from both of these tools into the Snowflake Data Cloud or other popular cloud data warehouses, so marketers can leverage the power and ease of search and AI to build remarkable marketing content and programs through deeper insights.

Pushing Data to Hubspot from Your Warehouse

While traditional ETL (Extract, Transform, Load) collects data within a centralized data warehouse, reverse ETL flips the target and destination of the standard ETL process. This allows information to be pushed out of data warehouses and into powerful third-party operational systems that can provide better analytics and reporting services. With the Xplenty platform and its ETL tools, all information is sent between warehouses and third-party operational systems in an efficient and secure manner.