Systems | Development | Analytics | API | Testing

How Piano Helps Companies Use Captured Data to Understand Customer Behavior

Big B2C companies looking to better understand their customers and influence their behavior are turning to Piano’s analytics and activation platform to glean insights from captured data. In this episode of “Powered by Snowflake,” Daniel Myers chats with Piano CEO Trevor Kaufman how his company’s “digital experience cloud” takes behavioral data from customer website interactions from across the digital ecosystem and gives its clients the ability to run predictive analytics and create visualizations and reports that provide critical information about those customers' habits, interests, transactions, and more.

A CFO's Perspective: Understanding The Positive Business Impact of a Modern Financial Analytics Approach

I recently sat down with CFODive to discuss the importance of modern financial analytics in transforming the way financial leaders and their organizations operate – a topic that is only becoming increasingly prominent. Business strategies have had to rapidly adjust to address market volatility, consumer trends, and unpredictable world events. These dynamics have forced finance teams to rethink how they are using data and analytics and take a more modern approach.

Does Your Company Suffer From a Lack of Data Democratization?

In the era of big data, an unprecedented amount of data is available to companies to drive growth. Yet up to 73% of companies’ data never get used. What are the bottlenecks to accessing data? And why is there such a wide gap between the data we have in our data lakes and data warehouses and the data we end up using for making business decisions? The smoking gun is in the hands of data democratization.

Winning With Data in the Fight Against Fraud, Waste, and Abuse

Fraud, waste, and abuse (FWA) in government is a constant, multi-billion dollar issue that challenges agency leaders at all levels and across all sectors, from healthcare to education to taxation to Social Security. The scope and scale of public spending—federal outlays alone were approximately $6.6 trillion in fiscal year 2020 according to the Congressional Budget Office—make FWA an inherently difficult problem to solve.

Big Data Analytics in B2B E-Commerce: What It Is and Why You Need It

Big data analytics in B2B e-commerce can generate unparalleled insights for business-to-business companies about client behavior, purchasing trends, inventory management, and the overall supply chain. However, collecting, processing, storing, and preparing data for e-commerce analytics can be challenging when so many data management tools target B2C companies.

5 Reasons to Upgrade to the Latest Version of Wands

Thousands of enterprise ERP customers have discovered the convenience and flexibility offered by insightsoftware’s Wands products. If you’re currently running any of the Wands for SAP solutions, you should know about some recent updates to the product line that will enhance your team’s productivity, increase the options available for calendar-year reporting, and improve the underlying technology on which the Wands products are built.

Top Financial Reporting Challenges and How to Solve Them

Being a finance professional is stimulating and rewarding, but it comes with a set of unique challenges. The accuracy and timeliness of information is essential, yet for most organizations, the volume and complexity of financial information is growing continuously. Simply working harder doesn’t seem to solve the problem; finance professionals must work smarter, applying the right tools to get the job done quickly, efficiently, and accurately.