Data governance in action: Beneva

Marketing based on the next best action requires effective data handling for success. For Canadian insurer, Beneva, however, silos were standing squarely in the way. With over three million customers and CA$13 billion in assets, Beneva is one of Canada’s largest financial institutions. They had over 75 years of product and customer data, but that data was isolated in various systems, databases, and customer portals.

Does Your Company Suffer From a Lack of Data Democratization?

In the era of big data, an unprecedented amount of data is available to companies to drive growth. Yet up to 73% of companies’ data never get used. What are the bottlenecks to accessing data? And why is there such a wide gap between the data we have in our data lakes and data warehouses and the data we end up using for making business decisions? The smoking gun is in the hands of data democratization.

A CFO's Perspective: Understanding The Positive Business Impact of a Modern Financial Analytics Approach

I recently sat down with CFODive to discuss the importance of modern financial analytics in transforming the way financial leaders and their organizations operate – a topic that is only becoming increasingly prominent. Business strategies have had to rapidly adjust to address market volatility, consumer trends, and unpredictable world events. These dynamics have forced finance teams to rethink how they are using data and analytics and take a more modern approach.

How Piano Helps Companies Use Captured Data to Understand Customer Behavior

Big B2C companies looking to better understand their customers and influence their behavior are turning to Piano’s analytics and activation platform to glean insights from captured data. In this episode of “Powered by Snowflake,” Daniel Myers chats with Piano CEO Trevor Kaufman how his company’s “digital experience cloud” takes behavioral data from customer website interactions from across the digital ecosystem and gives its clients the ability to run predictive analytics and create visualizations and reports that provide critical information about those customers' habits, interests, transactions, and more.

Technical intro to Cortex Data Foundation for SAP with BigQuery

Cortex Data Foundation for SAP provides templates, solution content, deployment accelerators, and reference architecture to solve business problems. In this video, Lucia Subatin takes a deep dive into the technical details of Cortex Data Foundation for SAP by providing the recipe, ingredients, and some pro tips to deploy the data foundation solution content. Put on your chef’s hat and apron and get ready to start deploying!

Billie Boosts Innovation With Snowflake Data Cloud

Billie is among the fastest-growing financial services startups globally—providing German companies with flexible B2B “buy now, pay later” transactions. In this video, Igor Chtivelband, VP of Data, takes us on the Billie & Snowflake success journey, from migrating Billie's data warehouse to the Snowflake Data Cloud to better identify potentially fraudulent transactions.

AI-First Benefits: 5 Real-World Outcomes

Artificial intelligence (AI) has been a focus for research for decades, but has only recently become truly viable. The availability and maturity of automated data collection and analysis systems is making it possible for businesses to implement AI across their entire operations to boost efficiency and agility. AI has the potential to transform operations by improving three fundamental business requirements: process automation, decision-making based on data insights, and customer interaction.